What separates a headhunter from a recruiter? Merissa Campbell of Define HR shares how specialization, blind candidate presentations, and skills-based interviews help her fill every role.
recruitment marketing
Reaching candidates who aren't looking yet, and giving them a reason to answer.
Articles in this category

In a world increasingly dominated by AI and automation, the human voice and transparency are pillars of effective recruitment marketing.

Trevor Gamble applies his experience from 15 years in brand marketing at Red Bull, Oakley, and GoPro to help recruiters stand out from AI to create compelling and meaningful narratives through authentic recruitment communication and storytelling.

Human Resources is a crucial pillar in any organization, playing a strategic role that’s both rewarding and challenging. From recruiting and hiring to retaining top-notch talent, it’s a complex process and the work is far from simple. The key to hiring and building a successful workforce relies on clear communication between HR and hiring managers. […]

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